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How to Really Engage With Your Audience Through Social Media

How to Really Engage With Your Audience Through Social Media

You probably have the same questions about social media as everyone else, like: “When is it the right time to post?” “How often or how long do I need to be online?” “Why would I even bother with Social Media? Will it really work for my business?” A vital part of successful Social Networking is knowing how often to promote your business and engage and connect with your audience online, because when and how you…

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Shop Talk – 3 Simple Ways to Get Started Doing Content in Your Business

Shop Talk – 3 Simple Ways to Get Started Doing Content in Your Business

If you’re going to be effective using social media for your organization, you need to have a plan – a content plan. There are lots of ways to generate content and it doesn’t have to be difficult. Watch this week’s Shop Talk to learn a few tricks to make content planning easy and sustainable. Don’t get caught trying to “wing it” at the last minute… you know it doesn’t always work!

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An EASY Way to Save Time On Social Media for Your Business

An EASY Way to Save Time On Social Media for Your Business

Are you one of the many business people out there who says “Social Media just takes up too much time!”? It’s ok, you are not alone. And, even better? YOU can change this misconception and make Social Media work for you without spending a lot of time on it. Even if you know about Social Media, you may not be sure about all of the different platforms that are out there and you may not…

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Brand Lessons You Can Learn From Oprah

Brand Lessons You Can Learn From Oprah

Have you considered what features make you distinct from your competition? What is it that makes you memorable and unique, both in person and online? Your brand is what defines you and you need to be absolutely positive that it represents you well because it is your first impression. So how do you create your brand? You look at what works for others and what doesn’t and you use that to your advantage. You look…

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Shop Talk – Turn Customer Complaints on Social Media into Business Opportunities

Shop Talk – Turn Customer Complaints on Social Media into Business Opportunities

The worst thing you can do when someone complains about your business through social media is to take it personally and get emotional. If you take that approach, you may win the battle but you won’t win the war.  What you really want is to end up with a happy customer. Let me share my three tips for helping you turn complaints into opportunities. Did you see the first part of this topic? See: Preparing…

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The Pilot Project

The Pilot Project

Please enter your name and email address below to be notified of the Pilot Project relaunch. First Name * Email * Add Me To The List! My privacy promise to you – I will never sell, rent or give your information away, ever! I’m not sure if you own your own business or if you are an employee somewhere but you care about results or you wouldn’t be reading this right now. You probably know…

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