“Lisa is an incredibly talented entrepreneur, who also has the background and experience working with large, multi-channel and multi-location businesses to set up systems and processes to get the job done. Lisa’s passion is in delivering superior service, she has incredibly high standards and can rally a team to excellence!! Lisa is a pioneer in using new media to market and drive business. I would highly recommend Lisa’s superb work to anyone.”
Why Free is Too Expensive Feb 10, 2011
Shop Talk – Get Your Gravatar On! Aug 27, 2012
How to Start a “Stop Doing” List Sep 1, 2011
Are you using social media, texting and/or other technology to enhance your customers’ experience with your company? I’ve said it before but it bears repeating – your customers are posting, tweeting, texting, pinning and chatting about you, regardless of whether you are present. Today’s technology provides the perfect forum for you to respond to customer concerns, complaints, or praise for all the world to see! Even better, mobile and social media are two of the…
Are you sending Tweet after Tweet but not getting any new followers? Are you tempted by all those “get a thousand followers in minutes” ads you see in emails and across the web (even in your Twitter messages!)? Stop! Don’t fall into that trap! You really can grow your list of Twitter followers the RIGHT way through engagement and conversation! This week I’m sharing my two favorite ways to get new followers on Twitter and…
Strong, strategic content is the driving force behind every successful social media plan. Whether you are using social media to increase traffic to your site, build your brand, enhance your reputation, connect with your market or inform your audience, you must have the right kind of content for your audience because if you don’t, they don’t have a reason to continue listening to what you have to say. Whether it is in a Facebook post,…
You probably have the same questions about social media as everyone else, like: “When is it the right time to post?” “How often or how long do I need to be online?” “Why would I even bother with Social Media? Will it really work for my business?” A vital part of successful Social Networking is knowing how often to promote your business and engage and connect with your audience online, because when and how you…
Are you one of the many business people out there who says “Social Media just takes up too much time!”? It’s ok, you are not alone. And, even better? YOU can change this misconception and make Social Media work for you without spending a lot of time on it. Even if you know about Social Media, you may not be sure about all of the different platforms that are out there and you may not…
Are you limiting the engagement you get from your customers by telling them which social media site they have to use to share photos? Think about why you use the Social Media channels you use and which ones you prefer. Are you a Tweeter? A Facebook fanatic? Maybe you prefer Pinterest or Instagram? Your customers have a preference too. Your ability to engage them where they like to hang out is critical for success. When…
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Why Free is Too Expensive Feb 10, 2011
Shop Talk – Get Your Gravatar On! Aug 27, 2012
How to Start a “Stop Doing” List Sep 1, 2011
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