Blog Archives - Lisa LarterLisa Larter

Blog

It Takes Confidence to Build Confidence

It Takes Confidence to Build Confidence

It feels hard to portray yourself as a confident person when you don’t feel confident. This is especially true when you start a business and you really want to attract customers. When you don’t feel super confident, because you don’t have a lot of experience, it can become a barrier to getting started. Your lack of confidence becomes a self-fulfilling prophecy. You don’t feel confident because you don’t have experience so you avoid situations because…

Read more


Power Your Online Business

Power Your Online Business

When I first started marketing online, I remember wanting to know the business of the business. What that meant to me was, what resources do people use to make it all work. Being a Canadian business that serves clients all over the world, sometimes it is not as simple to find the right resources as one might think. Since 2010, I have tried a lot of different resources to figure out what works best. Some of…

Read more


Do Your Coaching Due Diligence

Do Your Coaching Due Diligence

  She invested $10,000 in a group-coaching program and has not received what she expected in terms of how to build her business.  The contract she signed is iron clad and she has no choice but to pay for the program in full, regardless of how she feels. Another woman invested $3,000 and she is embarrassed to ask for her money back, even though the coaching program is stressing her to the max.  The coach…

Read more


Photographers Are Leaving Money on the Table 

Photographers Are Leaving Money on the Table 

Photographers and small business owners are always looking for ways to grow their business.  One of the ways they do that is by setting up a website, Facebook page, Twitter profile, Instagram account, and so on and so on. Then, they rarely, if ever, make any updates and they lose business because of it. There is a business responsibility that comes along with managing your presence on Social Media if you REALLY want to grow…

Read more


7 Critical Things You MUST Know About Your Business

7 Critical Things You MUST Know About Your Business

I recall when I was working for a start-up telecommunications company leading a retail team. We didn’t have any reporting setup in order to see what was happening in the business and my boss gave the task of setting this up to me. She said… “We need reporting on ALL of this!” The moment is clear in my mind because it brought up two very different emotions for me. Excitement and intimidation! The idea of getting regular…

Read more


Three Facebook Hacks You Might Not Know About

Three Facebook Hacks You Might Not Know About

You may not have noticed, but Facebook has added three new features in recent months that can help you manage time and relationships in your business. Those features are Search, Save, and Stop. Let’s start with Search and Save. How can they help you in your business? Because, business is about people. Therefore your ability to find information about the people who matter to your business is important. Have you ever been on your newsfeed…

Read more


As Featured In ...